for sale

Motel 6/Studio 6

909 66th Street | Lubbock, TX 79412

Price:
$4,950,000
Number of Rooms:
171
Building Size:
68,674 SF
Year Built:
1979
Hotel Type:
Limited Service

Investment Highlights

  • Dual branded with 171 total units: 122 Motel 6 and 49 Studio 6
  • Priced to sell at $28,947/key
  • 2023 room revenue: $1,496,141
  • Studio 6 opened Jan 2024 with rooms continuing to be added to inventory
  • Offered at a 3.3x multiplier of the 2023 room revenue
  • 10th largest city in Texas with a population of 266,873

Property Description

The Bowman Post Group of NewGen Advisory is pleased to present for sale the Motel 6/Studio 6 – Lubbock, TX. This dual branded property, featuring 171 units—Motel 6: 122 and Studio 6: 49—is located at the interchange of I-27, SE Loop 29, and Hwy 84. Its prime location is located 10 miles from the Lubbock Airport, the Silent Wings Museum, and 5 miles away from Texas Tech University – the sixth largest university in the state. Offered at a 3.6x multiplier of the 2023 room revenue, there is great upside for a new owner as the Studio 6 is poised to provide a new stream of revenue.

Location Description

Lubbock, Texas goes by the nickname of “Hub City,” as it is known for being the economic, educational, and healthcare hub of the multi-county region. Lubbock, the 10th largest city in Texas, has a population of 266,873, further enhancing the appeal of this investment.

This city is home to rich culture and art. In Lubbock you’ll be greeted with a hospitable atmosphere, great dining options, and delightful musical acts. Additionally, Lubbock hosts a variety of festivals and events throughout the year, celebrating its vibrant community and diverse heritage.

Share to Social

Click the “Complete Confidentiality Agreement” button below to access the due diligence files. After you submit the CA form, you will receive an automated email with links to the due diligence files and offering memorandum. 

Andrew Post
Senior Vice President
CA #1960611
(805) 557-8857
apost@newgenadv.com

Ben Rohlfing
Associate
IL #475205657
(217) 343-0147
brohlfing@newgenadv.com

BROKER OF RECORD

Bharat Patel-Vakil

NewGen Advisory TX, LLC

TX #512841

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