Articles

Digital Marketing in the Hotel Industry

Digital marketing played an essential role over the last three decades in the hotel industry. In a time where travel planning is done entirely online,...

Importance of Customer Service & Experience in the Hotel Industry

A recent report by Deloitte emphasizes that a remarkable 29% of hotel guests who receive exemplary attention are inclined to leave positive reviews. Moreover, resolving...

Recessions Impact On The Hotel Industry

The hotel industry holds substantial prominence within the global economy, assuming a pivotal position in bolstering the travel and tourism sector. Nevertheless, akin to numerous...

Will Choice Hotels and Wyndham Merge? (We don’t think so)

choice hotels and wyndham hotels & resorts merger- key considerations Media recently reported a potential merger between Choice Hotels and Wyndham Hotels & Resorts. While the two...

How Hotels Can Survive The Alternative Accommodations Boom

When Airbnb first started, nobody thought the company would outcompete the hotel industry. Airbnb founders once said, “We’re not really replacing hotels,” and hotel chain...

Top-Tier Hotel Brands Move Down Market

In the last few weeks, the top-tier hotel brands Hyatt, Hilton, and Marriott have all announced new Midscale Extended-Stay sub-brands, reinforcing an emerging trend over...

Johanna Cuevas: Hotel Investment Basics 101

Johanna Cuevas had the opportunity to speak at the Latino Franchise Symposium on April 21st in Dallas, Texas. Her panel focused on discussing hotel ownership...

Do New Brand Hotels Affect Old Brand Hotels?

From premium economy hotel brand, Spark by Hilton to Accor’s stylishly curated Handwritten Collection, the past few months have seen a proliferation of new brand...

Labor Challenges In The Hotel Industry

The hotel industry is currently facing a labor shortage and according to the U.S. Bureau of Labor Statistics, approximately 2 million hospitality posts remain vacant....

How Hotel Brands Utilize AI To Their Advantage

Creating a memorable and satisfying guest experience is crucial for fostering customer loyalty in the hospitality industry. Fortunately, hoteliers today have access to a range...

The Future of Hospitality: Innovations In The Hotel Industry

For the last decade, the emergence of new innovations and disruptions within the hotel industry are changing consumer preferences. In tandem, hoteliers have started adopting...

Are Hotel Guests Really Loyal To Loyalty Points?

Customer loyalty is one of the most important aspects of a successful business. For large brands, this is especially true as customers may choose to...

2023 Hotel Trends Hoteliers Should Adopt

The hotel industry has had some extraordinary changes in 2022 while recovering from the financial wreck of the 2020-2021 lockdowns. As we move forward, travelers...

How Hoteliers Should Prepare for 2023

2022 brought a mix of successes and challenges for the hotel industry. Travelers were eager to return to exploring after COVID lockdowns, and global hotel...

What You Need To Know: Inflation In The Hotel Industry

Inflation is having a substantial impact on the hotel industry, particularly as it is related to the US hotel rate landscape. Prices of services and...

5 Biggest Mistakes Of First Time Hotel Buyers

Buying a hotel is not like buying empty office space. You are purchasing a living, ideally thriving, property with an existing business model, clientele, and...

Considerations for First Time Hotel Buyers

Investing in a hotel can be a rewarding and profitable way to step into the business world of hospitality. The profitability of your hotel depends...

Why Are Sustainable Hotels On The Rise?

The pressure for sustainability is growing now more than ever as travelers are more willing to stay in a sustainable hotel. Sustainability is increasingly being recognized...

Sustainability Efforts Amongst Hotel Brands: A Peak into 2023

Every choice we make has an environmental impact, good or bad. The choices businesses make, multiply their environmental impact a thousand-fold as sustainable travel became...

2022 Holiday Travel Predictions for Hotels

WHAT CAN YOUR HOTEL EXPECT FOR 2022 HOLIDAY TRAVEL? The world is still trying to recover from the impact of COVID-19 pandemic. It was felt in...

A Guide to Efficient Extended Stay Hotel Management

Business-driven management structure for long/extended-term hotels The hotel industry took a massive blow during the COVID-19 pandemic, but the past two years have offered huge...

Soft-Brand Hotels: Create Your Own Vibe That Lasts

Big brands within the hotel industry are focusing more on offering the boutique lifestyle that offers customers unique settings and experiences. A report by TripAdvisor...

Phaseout Begins for Bonus Depreciation Dec. 31, 2022

100% bonus depreciation will begin to phase out after December 31, 2022 and will phase out by 2027. The current law, passed under the Tax...

Hotel Technology Trends Pt. 2 : Amenities Design & BTS

Hotel technology is a constantly evolving project for any venue. The effort to continue dazzling your guests with cutting-edge luxury never ends, and we wouldn’t...